Tuesday, October 29, 2019

Discussant assignment Example | Topics and Well Written Essays - 500 words

Discussant - Assignment Example In order to increase its revenue and attract more customers, the cruise line has to offer longer duration of their cruises. The cruises should have options of one to three months in order to cub competitors who are also in the game. The stock prices of Norwegian Cruise Line Holdings are too high, hence limiting shareholders (Baldwin 8). The shares should be affordable in order to attract more customers. The company should also improve its services in order to attract better investors and to make them buy the stock without considering share prices (Baldwin 20). According to customer review carried out on the cruise ships, the Carnival Corporation PLC had the most reviews. However, these reviews indicated that they are not the best when it comes to customer satisfaction (Baldwin 12). Comparing the cruises Royal, Carnival and Norwegian, the customer review was 78%, 73% and 70% respectively (Baldwin 12). This shows that Carnival does not offer the best customer service in the cruise ship industry. The customers’ reviews of NCLH are the poorest compared to their rivals. This means the cruise line should offer better customer service and be more polite in order to maintain the loyal customers and attract new customers (Baldwin 4). The cabin crew members should be polite and can listen to the customers. Also, meals offered on cruises should be improved to enable customers notice it immediately. Entertainment on board is important and should be a variety for the people to choose (Baldwin 10). Employee satisfaction could improve their services to the customers a great deal. At all times, employees deserve to be treated with respect and paid their dues well to enable them deliver the organizational goals (Griffin 300). A happy employee means a happy customer and a happy customer equals loyalty and thus the growth of the company. Moreover, NCLH

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